If you’ve been shuffling your feet, trying to figure out a reason to rationalize an Apple Watch, you might want to shuffle those tootsies over to Target right now. They’ve got a big Apple Watch sale going on with some of the best prices we’ve seen.

Related: Is the Apple Watch right for you

Last year, we received an Apple Watch to test out ourselves from Apple (the first version, to be clear), and we have to say that we discovered that it really does help you disconnect from your phone more (and not the other way around). It alerts you of incoming texts, calls, or whatever other notifications you set up, allowing you to determine what needs your attention, or what you can ignore, all without having to pull your phone out.

Plus, it doubles as a fitness band, so you’ll get all that data — steps, sleep, activity tracking — all with your Apple Watch. No extra gadgets required.

Related: Gorgeous Apple Watch bands you need to see

Whether you’re looking for a Valentine’s Day treat for a special someone (or yourself), or have been waiting to get a good price on this popular gadget, definitely take a look at this sale at Target. But hurry, it’s been going on for a few days and we don’t expect it to last much longer.

Cool Mom Tech is a reward style affiliate. 

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