Usually when I check out a new tech product, it’s me in a conference room (or sometimes alone) listening to someone wax poetic about its features. But nope, not LG. They recently announced their phenomenal new LG Ultra HD TV 4K and LG OLED TVs in about the coolest way I’ve ever seen: With a celeb-packed digital design student award competition and gala in NYC last week. And lucky me, I got to attend as one of their media partners.

The Art of the Pixel gala featured 9 finalists and two big winners (no idea how they pared them down from the 300 entries) from design schools across the country, all of whom created video, digital artwork, and animation to suit the incredible 4K capabilities of the TV.

Also it was fun to get a glimpse of art collectors and advocates Sarah Jessica Parker, Kevin Spacey and “LG Pitchman” (as he self-deprecatingly called himself), Neil Patrick Harris–who is not above going off-teleprompter and sneaking in a college student pot-smoking joke that brings down the house. Nice score, LG.

Sarah Jessica Parker at the LG Art of the Pixel Event | via CoolMomTech.com

SJP looked ravishing even in front of all those monitors. You should have seen the shoes!

If you want a taste of what’s in store for the art world from our most talented digital natives, I’ve narrowed it down to just a few of my own favorites from all the Art of the Pixel entries, along with the two very well-deserved wins.

Just imagine what your own kids might be creating in a few years.

 

LG Art of the Pixel grand prize winner:  John Summerson video

Grand Prize Winner John Summerson, Pacific Northwest College of Art: Painting From Life (video)

 

Art of the Pixel student design Honoree Joseph Bui

Runner-Up Joseph Bui, Pratt University, 110 Fathoms

 

Other great pieces worth a look:

Taeyeng Kim: Fireworks | Art of the Pixel student design competition

Taeyang Kim, Maryland Institute College of Art: Fireworks

 

Marcel Ortiz Rubio video: Dribble | Art of the Pixel student entry

Marcela Ortiz Rubio, Parsons: Dribble (video)

 

No Deal No Kill by Yu Chen

Yu Chen, Maryland Institute College of Art: No Deal, No Kill

 

Marilyn Kobald: Be Still | Art of the Pixel student competition

Madeline Kobald, School of the Museum of Fine Arts: Be Still

 

Katherine Sangmyeong Lee - Fruity Alphabet

Katherine Sangmyeong Lee, Maryland Institute College of Art: Fruity Alphabet

 

Going to School in GAza by Oziem Ayse Ozgur | Art of the Pixel student competition

Ozlem Ayse Ozgur, San Francisco Art Institute: Going to School in Gaza

 

Joon Hee Chang: The Fifth Element | LG Art of the Pixel student design competition

Joon Hee-Chang, Maryland Institute College of Art: The Fifth Element (video)

 

Naomi Alpert: Dream Room | Art of the Pixel student competition

Naomi Alpert, San Francisco Art Institute: Dream Room

Flowerhouse : digital video by art student Quinne Larson

Quinne Larsen, California Institute of the Arts: Flowerhouse (video)

Ya-Han Yang : Detail Oriented | Art of the Pixel student design competition

Ya Han Yang, Maryland Institute College of Art: Detail Oriented

 

LIan Tsai: Most Ideal | LG Art of the Pixel student design competition

Lian Tsai, Maryland Institute College of Art: The Most Ideal (video)

 

Rachel Frank: Amused Anteaters | LG Art of the Pixel design entry

Rachel Frank, Maryland Institute College of Art: Amused Anteaters

DIyou Wu: Home | LG Art of the Pixel student design competition

Diyou Wu, Maryland Institute College of Art: Home

 

Doug Kessler: My great movie | LG Art of the Pixel video entry

Doug Kessler, Pacific Northwest College of Art: My Great Movie (video)

 

Ricardo Imperial video: Enjoy the Color | Art of the Pixel student entry

Ricardo Imperial, Laguna College of Art and Design: Enjoy the Color (video)

 

And yes – you should have seen the winners on those amazing, high-def, super slim TVs. Whoa.

 

Thanks to our sponsor LG for letting Cool Mom Tech join them for the Art of the Pixel event and for launching the careers of some amazingly talented digital design students. You can also learn more about the LG Ultra HD OLED 4K TV here. 

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