Something new is coming to Facebook. And no, it’s not another forced transition to a format you don’t really want. Or your private messages on your Facebook wall (heh).

This time it’s something that may actually be pretty helpful, especially for busy parents.

Meet Facebook Gifts, an honest to goodness, buy-a-birthday-present-for-your-best-friend-or-best-“friend” online store that Facebook is quietly rolling out soon. And we’re not talking about the virtual tiaras, sprinkled cupcakes and rainbow-haired troll figurine “gifts” people used to send online either. These cupcakes will be the real thing.

Now, from what I’ve seen, Facebook Gifts will be offering all kinds of household goods, gift cards, food items and more that will make it simple to acknowledge friends’ birthdays, new babies and other important events. Soon, users will encounter gift-giving prompts on people’s timelines and on the birthday reminders that appear on the site. A few simple clicks later and gifts will be on their way. Amazing.

Facebook Gifts

As for the gifts themselves, as Cool Mom Picks readers know, we’re pretty picky about the things we recommend and we’re glad to see it looks like more cool stuff (Magnolia Bakery cupcakes, Star Wars Mimobot flash drives, Starbucks gift cards) than wilted flower bouquets.

Now I admit that I’m a little unsure of the convenience factor of the whole thing, because in order to give a gift, it has to be approved by the recipient, and then they must provide a shipping address. Not everyone will be quick to give Facebook more personal info, for obvious reasons, and I’m just not a big fan of any gift that makes the recipient have to lift a finger.

Plus, with all the sharing and posting to Facebook, I really hope it doesn’t turn into some sort of awful competitive thing where you feel bad because you didn’t get your aunt a real gift while your brother did.

That said, it just might prove useful to have such an easy way to recognize special events in friends’ lives. And if you’re like me, my 3-kids-later brain needs to act right when I’m thinking about something or I’ll forget it completely. –Stephanie S. 

What do you think about the upcoming Facebook Gifts — would you use it? And stay tuned for a full review once it’s launched. 

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