Maybe I’m just getting older, or maybe it’s the fact that I’m a busy working mom with two kids. But lately, my mantra has been keep it simple. It’s probably the reason we’ve been having one too many breakfast-for-dinner meals lately. It’s also why I’m loving this new photo sharing service called PhotoRocket.

PhotoRocket really is the simplest way to send photos from what I’ve seen (and I’ve seen a lot). You can send photos via PhotoRocket online through the PhotoRocket website, or via mobile app, and you don’t have to be bothered with uploading, resizing, attaching or anything. All you have to do is click on the photos, select the recipients or social networking sites, and hit “share.” Done.

If you send via mobile, the photo is automatically synced to your online account at PhotoRocket.com so it acts like a photo storage management system as well. Also, the recipient can view the pictures without having to register for any kind of account, which is always appreciated.There’s no community feature to the site, like Instagram; it’s simply a great utility for sending pictures quickly and easily. Which should give you plenty of time to prepare that cereal dinner. –Jeana

The PhotoRocket photo sharing service works on Windows and iOS phones–Android is coming